Editor’s Note: This is Part One of a three part series about starting a new business after 40. The biggest challenge business owners have is standing out against a sea of competitors. What makes your business unique? Why should customers buy from you rather than the guy down the street? Once you hit 40, it seems... Read more
The post Starting a Business After 40, Part 1: Finding a Niche Within an Industry to Stand Out appeared first on Small Business Blog.
from Small Business Blog https://www.kabbage.com/blog/starting-business-40-part-1-finding-niche-within-industry-stand/