Monday, January 4, 2016

6 Terrible New Year’s Resolutions for Small Business Owners

Happy New Year! Time to turn over a new leaf and make this a banner year for your small business.

But wait… You resolved to do what this year?

1. “This year, I’ll do it all myself.”

Got this one here.

Hiring help can have a profound impact on the growth of your business. Delegating tasks—especially tasks you hate or those outside your expertise—frees you up to lead and improve your business.

2. “I’ll continue to resist the rise of mobile.”

Got this one here.

More consumers than ever are turning to their phones for purchasing decisions, whether it’s ratings apps or social shopping. Now is the time to take a look at your mobile strategy.

3. “This year, I’ll cut costs by preparing taxes all on my own.”

Got this one here.

Many small business owners miss out on deductions and risk being audited by preparing taxes themselves. Find a CPA you trust—it’s worth the investment.

4. “I’ll maximize my productivity by working through holidays.”

Got this one here.

Maintaining your work/life balance takes mindfulness. Beware of burnout! Refusing to power down on your off days can take a toll on your productivity, your personal relationships, and your health.

5. “I’ll keep waiting for this ‘social media’ trend to die off.”

Got this one here.

Sorry, but social media’s powerful influence over small business is undeniable. If you’ve resisted establishing a social media presence for your business, it’s time to reconsider—you’re likely missing out on a simple way to connect with your community.

6. “I’ll finally start talking back to those mouthy negative reviewers on Yelp.”

Got this one here.

Firing back at online trolls is oh-so-tempting, but going to war over a one-star review can sour your business’ reputation. Engage, but with patience and a genuine offer to help.

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